From strategic planning and branding to messaging and marketing communications, RLB Marketing helps its clients drive leads and convert them into sales. Our primary goal is to listen to your needs and develop the best approach to meet them. That is what we have been doing for dozens of clients over the past five years. While we have a niche serving the hospitality, travel/tourism, entertainment and professional service industries, we serve a variety of businesses and organizations.
Nauman, Smith, Shissler & Hall, LLP – Developed and executed a strategic marketing plan to drive new business and increase awareness of this Harrisburg-based law firm, its practice areas and attorneys.
Reilly, Wolfson, Sheffey, Schrum and Lundberg, LLP – Developed and executed a strategic marketing communications plan to drive new business. Plan included rebranding in anticipation of celebrating 75 years in practice. Also working with the attorneys on business development.
Excel Interior Concepts and Construction – Developed a strategic marketing plan to increase leads and lead conversation. Facilitated a redesign of the company web site as well as other marketing communications projects.
Mid Penn Bank – Worked with the management team to enhance its strategic plan by facilitating a discussion of financial objectives, strategic priorities to achieve them and the measurement tools to evaluate the team’s progress throughout the year. The result was a well-structured strategic plan that the entire team has embraced.
Herbert, Rowland & Grubic, Inc. – Assisted this Harrisburg-based engineering firm with development and execution of internal and external communications.